Privacy Policy

Last updated August 02, 2026

This Privacy Notice for Behavioral Measurement Database Services, Inc. (“we,” “us,” or “our”) describes how and why we might access, collect, store, use, and/or share (“process”) your personal information when you use our services (“Services”), including when you:

• Visit our website at https://www.bmdshapi.com, or any website of ours that links to this Privacy Notice.
• Engage with us in other related ways, including any marketing or events.

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at info@bmdshapi.com.

SUMMARY OF KEY POINTS

• What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.
• Do we process any sensitive personal information? We do not process sensitive personal information.
• Do we collect any information from third parties? We do not collect any information from third parties.
• How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.
• In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties.
• How do we keep your information safe? We have adequate organizational and technical processes in place to protect your personal information, though no method is 100% secure.
• What are your rights? Depending on your location, applicable privacy law may give you certain rights regarding your personal information.
• How do you exercise your rights? The easiest way is by submitting a data subject access request, or by contacting us.

1. WHAT INFORMATION DO WE COLLECT?

We collect personal information you voluntarily provide when you express interest in our products/Services, participate in Services activities, or contact us. This includes: email and phone numbers.

Sensitive Information. We do not process sensitive information.

All personal information you provide must be true, complete, and accurate.

Information automatically collected

This includes device and usage info (IP address, browser/device characteristics, OS, language preferences, referring URLs, device name, country, location, usage info) — used for security, operation, analytics, and reporting. Collected via cookies and similar technologies:

• Log and Usage Data — diagnostic, usage, performance data from server logs
• Device Data — info about your computer/phone/tablet used to access Services
• Location Data — precise or imprecise device location (can opt out via device settings)

2. HOW DO WE PROCESS YOUR INFORMATION?

Purposes include:

• To deliver and facilitate delivery of services
• To respond to user inquiries/offer support
• To send administrative information
• To save or protect an individual’s vital interest

3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR PERSONAL INFORMATION?

EU/UK residents — legal bases include Consent, Performance of a Contract, Legal Obligations, and Vital Interests.

Canada residents — we rely on express or implied consent, with exceptions for things like fraud investigation, business transactions, insurance claims, next-of-kin notification, legal compliance, etc.

4. WHEN AND WITH WHOM DO WE SHARE YOUR INFORMATION?

• Business Transfers — in connection with mergers, asset sales, financing, or acquisitions
• Affiliates — with parent company/subsidiaries who must honor this Notice
• Business Partners — for products, services, or promotions

5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

Used for security, functionality, and by third parties for analytics/advertising. You can opt out of “sale/sharing” of tracking data under applicable US state laws (see Section 11).

Google Analytics — used to track/analyze Service usage, including Demographics and Interests Reporting. Opt-out links: Google Analytics Opt-out, Google Ads Settings, Network Advertising Initiative opt-out, Google Privacy Policy.

6. HOW LONG DO WE KEEP YOUR INFORMATION?

When no longer needed, information is deleted or anonymized, or securely isolated if deletion isn’t possible.

7. HOW DO WE KEEP YOUR INFORMATION SAFE?

We use organizational and technical security measures, though no method guarantees 100% security.

8. DO WE COLLECT INFORMATION FROM MINORS?

By using the Services, you represent you’re at least 18 or are a parent/guardian consenting on a minor’s behalf. Contact info@bmdshapi.com if you believe we’ve collected data from a minor.

9. WHAT ARE YOUR PRIVACY RIGHTS?

EEA/UK/Switzerland/Canada rights may include: access, rectification/erasure, restriction of processing, data portability, and objection to automated decision-making.

UK complaints: Contact us first; then the Information Commissioner’s Office (ico.org.uk/make-a-complaint, Helpline: 0303 123 1113, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF).

Withdrawing consent / opting out of marketing: Contact us or use unsubscribe links; won’t affect prior lawful processing.

Cookies: Browsers can be set to reject cookies (may affect functionality).

10. CONTROLS FOR DO-NOT-TRACK FEATURES

We do not currently respond to DNT browser signals, as no uniform standard exists yet.

11. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

Residents of CA, CO, CT, DE, FL, IN, IA, KY, MD, MN, MT, NE, NH, NJ, OR, RI, TN, TX, UT, or VA may have rights to access, correct, delete, or obtain copies of personal data, and withdraw consent.

Categories of Personal Information Collected (past 12 months) — all marked “NO” (not collected):

• Identifiers
• CA Customer Records personal info
• Protected classification characteristics
• Commercial information
• Biometric information
• Internet/network activity
• Geolocation data
• Audio/electronic/sensory info
• Professional/employment info
• Education information
• Inferences drawn from data
• Sensitive personal information

Sharing: We have not disclosed, sold, or shared personal information with third parties for business/commercial purposes in the past 12 months and will not do so.

Your Rights include: the right to know, access, correct, delete, obtain a copy, non-discrimination, and opt out of targeted advertising/sale/profiling. Additional state-specific rights (varies by MN, CA, DE, MD, OR, CT, FL) around categories/lists of third parties, profiling review, sensitive data limits, and biometric opt-outs.

Exercising Rights: Submit a data subject access request, email info@bmdshapi.com, or visit https://www.bmdshapi.com/contact-us/. You may designate an authorized agent. Identity verification is required. Appeals for denied requests can be emailed to info@bmdshapi.com; if denied, you may complain to your state attorney general.

12. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?

Australia and New Zealand: Governed by Australia’s Privacy Act 1988 and New Zealand’s Privacy Act 2020. You can request access/correction of your data. Complaints: Office of the Australian Information Commissioner or Office of New Zealand Privacy Commissioner.

13. DO WE MAKE UPDATES TO THIS NOTICE?

Yes, we may update our Privacy Policy periodically with a revised date; we will notify you of any changes by posting the new Privacy Policy on this page.

14. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

Email: info@bmdshapi.com
Behavioral Measurement Database Services, Inc.
1380 Old Freeport Rd. Suite 1B
Pittsburgh, PA 15238
United States

15. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

You may request to review, update, or delete your personal information by submitting a data subject access request.

This Privacy Policy was created using Termly’s Privacy Policy Generator.